Reflecting on the Dragons’ Den Retreat

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Reflecting on the Dragons’ Den Retreat: An Unforgettable Experience in Omni-Channel Marketing

We were beyond honoured to be invited by Sara Davies, the incredible serial entrepreneur and Dragons’ Den investor, to share our insights into digital marketing. Held at the breathtaking Wynyard Hall, the retreat brought together an inspiring group of businesses, all eager to learn, collaborate, and grow.

This event was not just any conference; it was a gathering of driven entrepreneurs, including those from Sara’s past investments and the new businesses featured in the upcoming 2025 series of Dragons’ Den. As experts in SEO, PPC, email, and data-driven strategies, we had the privilege of discussing the importance of omnichannel marketing and its role in modern business growth. The response from attendees was overwhelmingly positive, with many appreciating the actionable insights we shared.

What is omnichannel marketing?

Omni-channel marketing is all about creating a seamless experience for customers across multiple platforms. During the session, we emphasised how combining efforts across SEO, email, paid ads, and data not only drives traffic but ensures that each touchpoint complements the others, ultimately boosting conversions. It was encouraging to see how engaged everyone was, and we received fantastic feedback—many found the session valuable in shaping their future marketing strategies.

One of the highlights was seeing the familiar faces of both Sara’s current and past Dragons’ Den investments, who shared their own inspiring journeys. Stephen from Outrank was particularly proud to speak at the event, as highlighted by the Skin App founder Flinty, who praised how Outrank helped them navigate a surge of 30,000 account creations during a Dragons’ Den screening—an intense yet rewarding experience. Thanks, Flinty x

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Such an inspirational moment with so many passionate people in one room

Sara Davies herself has been the driving force behind this incredible event. Known for her business acumen and commitment to fostering entrepreneurship, Sara’s passion was evident in every aspect of the retreat. From the expert speakers she invited to the open, collaborative spirit of the sessions, it was clear that this was more than just another conference—it was a community of innovators looking to help one another succeed.

What’s in store for the 2025 Dragons’ Den Retreat?

As we look forward to next year’s retreat, we can’t wait to see what’s in store. If this year was any indication, the next event will be even more insightful and collaborative. Huge thanks to Sara, the Dragons’ Den team, and all the amazing businesses we had the pleasure of meeting. We left Wynyard Hall inspired and excited about the future of digital marketing and the growth journeys of these entrepreneurs.

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Reflecting on the Dragons’ Den Retreat